Pakistan is set to commence its mango export season in the last week of May 2025, marking the beginning of a crucial period for the country’s agricultural sector. Mangoes, often referred to as the “king of fruits,” hold significant economic importance, contributing substantially to Pakistan’s agricultural exports.
Production Outlook and Export Targets
The All Pakistan Fruit and Vegetable Exporters Association (APFVEA) has set an export target of 100,000 metric tonnes for the current season. This target reflects a reduction from the previous year’s goal of 125,000 metric tonnes, primarily due to adverse weather conditions affecting mango production. The export season is expected to run from May to August, with the peak period being in June and July.
Impact of Climate Change on Mango Yield
Climate change has had a significant impact on mango production in Pakistan. Experts report a 30-40% decline in mango yield this year, attributed to factors such as unseasonal rains, temperature fluctuations, and pest infestations. These climatic challenges have led to a reduction in the overall production of mangoes, affecting both domestic supply and export potential.
Key Export Markets
Pakistan’s mango exports are primarily directed towards the Gulf Cooperation Council (GCC) countries, including the United Arab Emirates and Saudi Arabia. Additionally, the United Kingdom has been a significant importer, purchasing mangoes worth $13.2 million in the previous year. Other notable markets include Germany, Oman, and Afghanistan. In an effort to diversify export destinations, Pakistan is exploring opportunities in China, Japan, and Turkey.
Quality Standards and Export Challenges
To meet international quality standards, Pakistani mangoes undergo various treatments such as hot water treatment and vapor heat treatment, depending on the destination country. However, exporters face challenges related to packaging, logistics, and compliance with phytosanitary regulations. The use of substandard packaging materials and outdated transportation methods can lead to damage during transit, reducing the shelf life and marketability of the fruit in international markets. Modernizing packaging solutions and improving logistics infrastructure are essential to enhance the competitiveness of Pakistani mangoes globally.
Economic Significance
The mango export sector is a vital component of Pakistan’s economy, providing employment to millions and generating substantial foreign exchange earnings. Despite the challenges posed by climate change and logistical issues, the sector continues to play a crucial role in the country’s agricultural export portfolio. Efforts to improve production practices, enhance quality standards, and expand market access are vital for sustaining and growing the mango export industry.
Conclusion
As Pakistan prepares to launch its mango export season in the last week of May 2025, the industry faces both challenges and opportunities. Addressing the impacts of climate change, improving quality standards, and diversifying export markets will be key to ensuring the continued success and growth of the mango export sector. With concerted efforts and strategic planning, Pakistan can maintain its position as a leading exporter of high-quality mangoes in the global market.
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