Meta-owned Instagram recently rolled out a feature designed to change the connection and collaboration ways of users. The innovative two-sided profile cards make the sharing of profile information simple and efficient, allowing for connections more easily formed, as is particularly typical of Gen Z users whose Instagram profiles become like digital resumes.

This pioneering feature allows users to personalize their profile cards, and thus to easily share information with potential collaborators, brands, or like-minded individuals. According to Instagram, the goal of sharing profiles is that it’s as effortless and fluid as possible while encouraging deep engagement within the community and empowering creators to shine a light on what they’re passionate about.

Profile cards will make it very easy for the user to share their profile information and manage their interests, an Instagram spokesperson said. With its custom two-sided design, this feature not only makes the process of sharing easier but also provides a way to create more dynamic and personalized expressions for one’s profile.

Profile cards introduce and represent a big step forward in the way people connect on the platform step that should make creating, influencing, and everyday user network building and digital personas showcasing easier to do. Easy sharing, and deeper interaction, should instill stronger community bonds and more meaningful collaborations for Instagram.

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