MS Jaguar Motorcycles Expands Into Electric Scooters in Pakistan

MS Jaguar Motorcycles, previously recognized for its innovative work in converting traditional petrol bikes into electric motorcycles, has made a significant leap forward by introducing three new electric scooters in Pakistan: the Miso, Bolt, and M1. This move signifies the company’s strategic expansion into the burgeoning electric vehicle (EV) market, where it aims to compete with existing brands such as Evee, Yadea, and Metro.

A Shift from Retrofit to Fully Electric

Jaguar Motors initially made waves in the electric mobility sector by retrofitting popular petrol bikes like the CD70 and CG125 with electric motors. This approach allowed them to test the market and gather valuable insights into consumer preferences and the technical viability of electric conversions. Building on this experience, Jaguar is now offering a fully developed lineup of electric scooters designed to cater to a variety of consumer needs and preferences.

Introducing the Jaguar EV Scooter Lineup

1. MS Jaguar M1: The Top-tier Model

The MS Jaguar M1 represents the pinnacle of the company’s new electric scooter offerings. Priced at Rs. 198,000, it boasts a powerful 1200W BLDC motor and a 72V 32Ah Graphene battery. This combination delivers a top speed of 60 km/h and an impressive range of 90 km per charge, making it suitable for longer urban commutes. The M1 charges fully in just 4 hours, allowing for quick turnarounds between rides. Additional features include a digital meter, alloy wheels, USB port, LED lights, an anti-theft alarm, and a remote start system, enhancing convenience and security.

2. MS Jaguar Bolt: The Mid-range Model

The MS Jaguar Bolt strikes a balance between performance and affordability. With a price tag of Rs. 169,000, it is equipped with a 1000W BLDC motor and a 60V 32Ah Graphene battery. The Bolt offers a top speed of 50 km/h and a range of 80 km per charge, suitable for everyday city travel. It requires 7 hours for a full charge. Its features include parking mode, USB port, LED lights, an anti-theft alarm, and a remote start option, providing a blend of utility and technological sophistication.

3. MS Jaguar Miso: The Entry-level Model

For those seeking an economical entry into the electric scooter market, the MS Jaguar Miso is an enticing option. Priced at Rs. 153,000, it features an 800W BLDC motor and a 60V 28Ah Graphene battery. This model achieves a top speed of 45 km/h and a range of 70 km per charge, with a charging time of 5–6 hours. It includes essential features like a digital meter, USB port, LED lights, and remote start, making it an excellent choice for budget-conscious consumers seeking efficient urban mobility.

Meeting the Needs of Modern Commuting

The launch of these electric scooters comes at a time when rising fuel prices and the need for affordable and sustainable urban commuting solutions are driving demand for electric vehicles in Pakistan. Jaguar’s entry into the EV scooter market offers consumers a viable alternative to traditional petrol-powered bikes, providing cost-effective and environmentally friendly transportation options.

With its new lineup, Jaguar aims to capture a significant share of the EV market by appealing to a broad spectrum of consumers, from those seeking high-performance models to individuals looking for basic, reliable commuting options. The diverse range of features and competitive pricing make Jaguar’s scooters an attractive choice for consumers navigating the challenges of urban transportation.

As the trend towards electric vehicles continues to grow, Jaguar is well-positioned to leverage its expertise and innovative spirit to make a lasting impact in the Pakistani market. By catering to the diverse needs of its customers, MS Jaguar Motorcycles is not only enhancing its product offerings but also contributing to the broader movement towards sustainable mobility solutions.