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Pakistan’s Hisham Hadi Wins Asia Cup Youth Scrabble Championship

Picture: Geosuper.tv

 

Pakistani players are making the country proud with their amazing performances. The country was not yet done with celebrating the great performance of Pakistan Cricket Team in the recent T20 World Cup and now we have another reason to celebrate, thanks to Hisham Hadi.

Hadi has won the Asia Cup Youth Scrabble Championship by defeating his Indian counterpart. The championship was organized in New Delhi, India.

The Pakistani champion was playing against India’s Madhav Gopal Kumath. The two appeared in the final after Hadi successfully reached the final round on day two. It was a three-day event and Hadi’s Day 2 score was 1420, making him eligible to play the final.

Meanwhile, Monis Khan from Pakistan scored 760, another highest in the championship, against his Malaysian counterpart.

In the Asia Cup Youth Scrabble Championship, 60 players from 11 countries participated. Out of these, 6 Pakistani players held the top 10 positions.

The first three positions were secured by Pakistan’s Hisham Hadi, India’s Madhav Gopal Kamath and Pakistan’s Affan Salman respectively. The U-16 title was won by Monis Khan and U-12 title was conferred on Ahmed Salman.

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Pakistan May Face Currency Crisis, Warns Japan’s Nomura Holdings

Picture: Business Recorder

Japan’s biggest brokerage and investment bank, Nomura Holdings has warned that Pakistan may face currency crisis soon. According to the economists at Nomura, the seven countries that are at the highest risk of a currency crisis include Romania, Sri Lanka, Egypt, Pakistan, Turkey, the Czech Republic, and Hungary.

An economist from the holding company said, “This is the highest total score since July 1999 and not too far from the peak of 2,692 during the height of the Asian crisis.”

Nomura explains that based on the data, a score of 100 and above indicates that a country is likely to face currency crisis in the next 12 months.

Amongst the seven countries highlighted, Egypt has the lowest score of 165. Egypt’s currency has already devalued twice in 2022 and now it is requesting for an IMF bailout program.

Pakistani currency too has failed to uphold the previous gain in the value of rupee yesterday. It recently fell to 0.17%, standing at Rs. 223.81 against a dollar. This is the lowest in the last six weeks.

Pakistan has been struggling financially and economically since the start of this year. The rupee value was decreasing very fast initially, however, the recent government policies played a major role in controlling it. The situation still does not seem to be under control and the currency is not stable yet.

Want to add something to this story? Let us know in the comments section.

Burj Khalifa Lights up to Celebrate Saudi Arabia’s Historic FIFA Victory

Picture: Al Arabiya

Saudi Arabia beat Argentina in a nail-biting match on 22nd November 2022 played in Qatar. This is a historic win of Saudi Arabia against Argentina with 2-0 goals. To celebrate the win, KSA announced a nation-wide off the next day. This is said to be one of the biggest upsets in the ongoing FIFA World Cup.

https://twitter.com/i/status/1595109684025110528

The unexpected victory of Saudi Arabia seems to have united the Arab world once again. Firstly, it was the Emir of Qatar Sheikh Tamim Bin Hamad AL Thani who visited the stadium to show support for the Saudi Team. The Emir even held the national flag of Saudi Arabia to express his pleasure.

A fleet of Qatari cars were also seen on the roads of Doha post the win. The cars were honking horns in celebration and were parading the busy roads across the city.

Now UAE has come forward and light up Burj Khalifa to congratulate Saudi Arabia. The Ammar Tower showed the national flag of the Kingdom of Saudi Arabia.

“This is a historic victory for Saudi Arabia and a great victory for all Arabs, “said a young Jordanian boy Ahmed Al-Qasim. He further told AFP at a Doha fan zone. “I may not support the Saudi government’s policies, but I am pleased with this great football victory.”

This FIFA World Cup is getting exciting day by day with the upsets and this one is the best of them all.  This is the biggest triumph of Saudi Arabia in FIFA since the debut in 1994.

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Learn natural ways to stimulate your hair thickness

Whether your hair has been thin since childhood or losing hair for a long time, it’s natural to want to make it grow thicker. After all, long and shiny hair is the best thing to wear.  Though no quick hacks will make your hair grow thicker right away, there are steps you can take that will make your hair healthier and fuller over time.

Putting Balanced Nutrition First

Keeping a healthy, well-balanced diet is one of the smartest ways you can do for your overall well-being. A good diet can also make your skin look healthy and help your hair and nails grow on their own.

Do some self-massage of the scalp

It may sound unbelievable, but scientific studies have shown that massaging the scalp can actually stimulate new hair growth.

Licensed dermatologist Akis Ntonos M.D. says that healthy hair can be generated by massaging the scalp, as this increases blood flow to the area.

Protect your hair from sun

The sun can be damaging to your hair and scalp. The sun’s rays can damage your skin, but new evidence reveals they might also harm your hair and scalp. So, you need to avoid sun rays directly hitting your scalp or head.

Reduce Your Stress Levels

The experience of stress is nothing new, and we have no doubt that you can relate. You might not have known this, but chronic, severe stress can also slow hair growth.

Stress, as explained by Dr. Bhanusali, “may cause long-standing hair loss” since it raises cortisol levels. Traumatic memories and other distressing circumstances have been related to a disorder called telogen effluvium.

Though it’s only a temporary problem, getting your hair back to its full, healthy state can take months or even years. 

Be mindful while using hair styling tools

Styling with heat causes severe damage to hair. Dehydration brought on by excessive heat styling damages the molecular structure,” as stated by Van Clarke. When bonds weaken, hair thinning and loss of hair also occur. If your hair is naturally thin or thinning, you should limit the use of hot tools.

Internet blows up after Messi-Ronaldo poses over a Chessboard in a paid partnership ahead of World Cup 2022

After appearing in a photo shoot together, Lionel Messi and Cristiano Ronaldo set the internet on fire.

For almost 15 years, these two football giants have set the standard for excellence and elevated the game to new heights.

One of the greatest rivalries in sports history, Messi and Ronaldo have combined for 12 Ballon d’Ors and have pushed each other to the pinnacle of their respective fields.

Fans were astonished to see an image of the two together on Saturday night, despite their relationship being one of mutual respect rather than friendship.

Photograph of Messi and Ronaldo playing chess on a Louis Vuitton suitcase was posted to Instagram by both players.

Both of them captioned the post: “Victory is a State of Mind. A long tradition of crafting trunks photographed by @annieleibovitz for @louisvuitton.”

Within 30 minutes after being posted, the image had amassed over 10 million likes between both postings, making it one of Instagram’s most famous images. The stunning photo and its potential historical significance left fans in awe.

Ronaldo sat next to Messi during the Champions League draw a few years ago and expressed his desire that one day the two would share a meal.

In his explosive interview with Piers Morgan on TalkTV, Ronaldo talked about his relationship and had nothing but good things to say about the 35-year-old.

He said: “He is an amazing player. As a person, we shared the stage for 16 years.  So, I have a great relationship with him. I’m not a friend of his in terms of, what I mean friend is the guy who was with you in your house, speaking on the phone, no, but it’s like a teammate.

“He’s a guy that I really respect the way he always speaks about me. What am I going to say about Messi? A great guy who does great things for football.”

Ronaldo also made a joke about how many jerseys would be sold if the two of them ever played on the same team.

Jugnu Pro – A One-Stop Procurement Solution in Pakistan Launched

Photo: Jugnu Pro

Jugnu is a Pakistani B2B startup engaged in e-commerce. Recently, Jugnu has launched a new procurement solution for the industry named Jugnu Pro. The revolutionary product will change the way people buy things as it reduces supply chain inefficiencies faced by the businesses.

Jugnu Pro will be equally useful for the industries, offices, educational institutions, hospitals, and restaurants. Currently, the procurement of supplies like stationary, commodities, beverages and cleaning items at these places is done via various channels like wholesale warehouses and individual distributors and suppliers for different brands. This gives rise to many challenges including pricing, delivery timings, availability of products and transparency. With Jugnu Pro, all these issues will be resolved in no time.

Umair Hamdani, Head of Institutional Sales at Jugni says, “Corporate and Institutional procurement teams always struggle when it comes to handling multiple suppliers, numerous quotations, keeping up with compliance, maintaining payment records etc. We identified this problem and solving it through technology and innovation, acting as procurement consultants, offering a wide range of products across categories on the platform of Jugnu Pro.”

Sharoon Saleem, CEO and Co-Founder Jugnu says, “It is our mission to empower small and medium businesses – businesses of these size and scale are one of the most overlooked segments from procurement sourcing point of view. We have built significant tech powered supply chain capability in the last 2 years to leverage for servicing this segment.”

Jugnu Pro is aimed at facilitating businesses with procurement of things with better planning and forecasting.

Want to add anything to this story? Let us know in the comments section.

With Pakistan’s runner-up finish at the T20 World Cup 2022, the PCB will receive $800,000 (PKR 17.75 Crore)

The winning team of the ICC Men’s T20 World Cup 2022, with the final held on November 13 in Melbourne, will receive a $1.6 million prize, as announced by the International Cricket Council (ICC). Pakistan and England faced off in the championship match. England triumphed, while Pakistan placed second.

Pakistan was almost able to win a second championship, but they realize they need additional batsmen to support No. 6, Shadab Khan. Even though they lost their first two games of the competition, the fact that they still managed to come this far is impressive. But Pakistan’s bowling attack makes them difficult to ignore. Though they only had 137 runs to defend against what could have been a formidable batting line-up, Pakistan’s pacers put up a valiant effort to push the 2022 T20 World Cup final to the very last over. They battled bravely for a low score, and you should never underestimate their bowling because of the variety of problems it causes for batters (pace, bounce, height, movement, etc.). 

With a total prize pool of $5.6 million, the runner-up will get $800,000, and the losers of the semi-finals will each get $400,000. The 45-match tournament started on October 16 and was played in seven places in Australia. Each of the eight teams that were eliminated in the Super 12 stage will receive $70,000, and a victory in any of the 30 games in that round will be worth $40,000. This is the same payout structure as the ICC Men’s T20 World Cup 2021. If a team won all 12 of its opening-round games, it will receive $40,000 ($480, 000 total). Every one of the four teams that were eliminated in the opening round will receive $40,000.

Lieutenant General Asim Munir – Technically the Most Senior Candidate for the Next COAS of Pakistan

Photo: The Express Tribune

Pakistan’s Army Chief General Bajwa is going to retire in a few days and there are speculations that Lt General Asim Munir is going to be the next COAS. He is technically the most senior general who is running for this position. However, he is set to retire in a few days too.

According to Dawn, Prime Minister Pakistan Shahbaz Sharif has the authority to elevate Lt General Asim Munir to a four-star general before he officially retires. This may add three more years to his career in the army.

Lt General Asim Munir has previously served as the Director General Military Intelligence (MI) and Director General Inter Services Intelligence (ISI).  

Besides, Lt General Asim Munir, there are five or six eligible candidates for the position of Army Chief. According to the sources, all of them are professional and can resume the role of the COAS.

According to the sources by Dawn, “All of them can operationally run the army. The bigger job is getting the institution out of this quagmire.”

The other two potential candidates running for this position are Lt Gen Sahir Shamshad Mirza, Commander 10 Corps and General Azhar Abbas.

An insider has told Dawn that, “Mian sahib feels it should be the senior-most man, but the other side has a different point of view.”

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Who is involved in the Murder of Arshad Sharif? Rana Sanaullah disclosed

Khurram and his brother Waqar, Arshad Sharif’s hosts in Kenya, allegedly arranged his assassination with the assistance of the local police, claims Interior Minister Rana Sanaullah.

The federal minister described Sharif’s death as a “target execution” and asserted that “mistaken identity” was not the cause of it while speaking on the Geo News show “Geo Pakistan.” Sanaullah attempted to present a different picture while claiming that the Ahmad brothers assassinated Sharif alongside the Kenyan police. He claimed that “none of the brothers are even granting access to the data on their cell phone.”

“This is a collaborative conspiracy of Waqar, Khurram, and 5 Kenyan police personnel,” the federal minister declared. It’s significant to mention that Khurram was the driver who was there when Sharif was shot, yet he was uninjured and did not sustain any injuries from armed gunmen. 

According to the interior minister, Waqar sponsored Sharif to go from Dubai to Kenya, where he was lodging at Waqar’s apartment. “We have the record of everything,” the minister said, referring to Sharif’s visit to Waqar’s house and his overnight stay as a guest. He also explained that Waqar is not identified in the case since the committee has not yet arrived on the scene to inquire into these aspects.

He went on to add that those who shot the journalist knew exactly who they were blasting away. He claimed that they were aware of Sharif’s seating position. “We have proof that those who drove Sharif to flee the country did so. While some claim Sharif departed because of the conditions in the country, others claim that they called him and asked him to go. But Arshad Sharif didn’t want to go abroad,” he said.

JS Bank purchases a further 7.7% shares in BankIslami

JS Bank expanded its shareholding in BankIslami by 7.7% by purchasing 86.3 million ordinary shares from its sponsor Emirates NBD Bank PJSC. 

According to a stock filing made to the Pakistan Stock Exchange (PSX), “JS Bank Ltd. has acquired 86,316,964 ordinary shares (representing 7.79 percent of the assets) of BankIslami Pakistan Ltd. from Emirates NBD Bank PJSC in compliance with the clearance granted by State Bank of Pakistan”.

Already, JS Bank and BankIslami have been affiliated businesses for so long. The parent company of JS Bank, Jahangir Siddiqui and Company Ltd, already owned 235 million shares of BankIslami or 21.26 percent of the company.

According to the website, Emirates NBD Bank PJSC once controlled 144 million shares or 13% of BankIslami. Other shareholders include the Randeree Family, who own 14.25 percent of the company, and Ali Hussain and SAJ Capital Management Ltd., who hold 24.37 percent of the shares.

For the first nine months of 2022, the bank declared revenue of Rs. 2.85 billion, which is 53.7% more than the profitability ratio for the same time in 2021. The bank’s deposits increased to Rs. 388.1 billion, a growth of 25.5 percent since September 2021 and 12.6 percent throughout the first nine months of 2022. JS Bank’s increased shareholding of BankIslami shares will also signify its expected future profitability.

According to today’s business filing on PSX, JS Bank Limited purchased 86.32 shares of BankIslami Pakistan Limited (PSX: BIPL) from Emirates NBD Bank PSJC on Friday.

On November 11, 2022, Emirates NBD Bank PJSC sold 86,316,954 ordinary shares to JS Bank Limited, representing 7.79 percent of BankIslami Pakistan Limited’s paid-up capital.

Telenor Pakistan is Winding Up Business in Pakistan

Photo: Dawn

There were rumors circulating about Telenor winding up its business in Pakistan, however, seems like these are not just the rumors. Lately, Telenor is actually looking for a buyer who can buy their $1 billion worth of business, Bloomberg has reported earlier this week.

According to the sources by Bloomberg, The Norwegian telecom service provider is set to invite bidders, in November, in collaboration with the Citigroup.

While Telenor Pakistan has been looking for a potential buyer for a while now, it seems like finding a viable deal that pleases the stakeholders is a bit challenging for the tech giant.

Initially, it was reported that PTCL was in talks with Telenor Pakistan, however, we are still waiting for the outcome of those talks. Bloomberg has also reported that serious development took place and now the contract is in its final stages.

Lately, a senior official from the Telenor Group has confirmed that they are looking forward to realigning their Asian operations.

Due to the recent global financial crunch and the worsen economic situation in Pakistan, many businesses find it difficult to survive. Therefore, they are either shutting down permanently or selling off their operations to someone else.

We are eagerly waiting for both the parties to affirm the news.

Want to add something to this story? Let us know in the comments section.

World Population to Hit 8 billion in November

Picture Credit: Big Think.com

The population of the world is increasing day by day. It is anticipated that by mid-November, this number is likely to hit Eight Billion. It is also estimated that by 2023 India will become the most populated country globally, leaving behind China, as reported by the World Population Prospectus 2022.

The United States Secretary General Antonio Guterres says, “This year’s World Population Day falls during a milestone year, when we anticipate the birth of the Earth’s eight billionth inhabitant. This is an occasion to celebrate our diversity, recognize our common humanity, and marvel at advancements in health that have extended lifespans and dramatically reduced maternal and child mortality rates.” He added, “At the same time, it is a reminder of our shared responsibility to care for our planet and a moment to reflect on where we still fall short of our commitments to one another.”

However, the percentage of increase in the global population has significantly dropped since 1950 and in 2020, it fell below 1%.

Considering the given stats by the United Nations, it is easily predictable that by 2030, the global population will hit 8.5 billion and by 2050, it would be nearly 9.7 billion.

Similarly, if the trend continues, it is expected that the population of the world will become around 10.4 billion by 2080 and it will be the same till 2100.

What do you think about this story? Want to add something to it? Let us know in the comments section.

AB De Villiers Wants to See Pakistan and India in T20 World Cup

Photo Credits: Geo.TV

The South African legend has expressed his wish to see Pakistan and India competing for the trophy of T20 World Cup this year in Australia. He calls it a “fantasy final” and anticipates a mouth-watering clash between the two teams.

It all started with a Twitter poll he posted on his timeline “Pakistan/India final?” AB De Villiers says that almost 70% people who participated in this poll want to see the two rivals clash again at the Melbourne Cricket Ground. The poll has received 640,226 votes in the last 22 hours.

The former South African captain said that New Zealand and England are two amazing teams with a great line up and in good form. He further called it “two epic semi-final clashes.”

The Super 12 phase of the T20 World Cup is now over with Pakistan, India, New Zealand and England confirming their spots in the semi-finals, starting from tomorrow.

In the first semi-final, happening on 9th November, Green Shirts will face Black Caps at the Sydney Cricket Ground while India will play against England at Adelaide Oval on the 10th of this month.

It is worth mentioning that whenever Pakistan and India come together against each other on the cricket ground, the match receives a lot of attention with both the team supporters’ cheering for their team’s win. The last team both Pakistan and India faced each other was on 23rd October at Melbourne Cricket Ground where India won in a thrilling manner.

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Shortage Of Food Feared in the Twin Cities, Says President All Pakistan Traders Association

Photo Credit: Dawn

After Chairman Pakistan Tehreek e Insaaf (PTI), Imran Khan, was attacked last week, protests broke out in different parts of Pakistan including Sindh, Punjab and KP.  Now the recent update is that business operations have been suspended on the main Grand Trunk (GT) road. The road blockage is causing a lot of hinderances for the commuters and businessmen hence disturbing the movement to and from the city.

According to the media reports, transporters are also not taking any risks to commute through GT Road amidst the protests. It is anticipated that all this chaos is likely to cause shortage of food and daily essentials in the twin cities.

Meanwhile, Rawalpindi Railway Station has become crowded with courier packages and commuters. To make the situation even worse, major bus stations throughout Rawalpindi and Islamabad including Hamrahi, Faizabad, Peshawar Mor, Soan, Pirwdahi and 26 Number too have suspended their operations on the GT Road and adjoining areas.

Additionally, the intercity movement of traffic has also been disturbed due to the ongoing protests. Reports of volatile law and order situation in different areas of these cities are also taking rounds.

Considering the current situation, President All Pakistan Traders Association, Sharjeel Mir, has hinted toward a shortage of food and supplies in the twin cities. He has also asked the residents to prepare themselves for the worst. Mir has also predicted an increase in inflation due to the affected business activities.

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Nida Dar named ICC Women’s Player of the Month winner for October 2022

Nida Dar named ICC Women's Player of the Month winner for October 2022


Pakistan’s star all-rounder Nida Dar has been named the ICC Women’s Player of the Month for October 2022 after amazing performances during the Women’s Asia Cup 2022 in Bangladesh.

India’s Jemimah Rodrigues and Deepti Sharma were also nominated for the award alongside Nida. But the Pakistan all-rounder claimed the title, beating the Indian duo.

Nida Dar delivered an outstanding performance for Pakistan in the Women’s Asia Cup 2022 in October. She accumulated 145 runs in six matches, at an outstanding average of 72.50, and also claimed eight wickets at a measly 14.87 runs apiece.

Her feats include a superb all-round display against India where she scored an unbeaten 56 and went on to claim bowling figures of 2/23 to guide Pakistan to an outstanding victory. Nida’s consistent performances in a tough batting and bowling role throughout the tournament helped Pakistan in reaching the semi-finals, where they lost to Sri Lanka by just a run.

Dar expressed her happiness on winning the award: “It was great to be nominated for the award and to win it is very special to me. I wish we could have won the Women’s Asia Cup, but I am happy that we as a team are performing, and the recent series win against Ireland at home shows the commitment the girls are putting into their game.

“I take great pride in representing my country and my aim is to contribute to my team winning as much as I can.”

UK Delegation Interested in Investing in Pakistan

Photo Credit: Dunya News

A UK delegation consisting of Lord Wajid Khan, member of House of Lords, and other prominent businessmen met Pakistan Finance Minister Ishaq Dar on Sunday and expressed their wish to invest in Pakistan.

The Finance Minister briefed the delegation from the United Kingdom about the current macroeconomic situation of Pakistan. He went on with sharing measures and policies the current government has taken to cope with the existing economic challenges and elaborated how they are keen on making the situation better.

Dar further said that many careful decisions have been taken and several policies have been implemented to bring back Pakistan’s economy on track. He added that the government is facilitating the business community on priority basis and for that reason, they have also highlighted several areas for investors.

The UK delegation was impressed by the measures taken by the government and explained their business vision to the Finance Minister. Dar assured the delegation full cooperation and government support in Pakistan.

The UK delegation comprised of Muhammad Asim, Shakoor Ahmed, Zuber Issa, Mohammad Tayyab, Jaffer Iqbal and Mohammad Younas. From the Finance Department Tariq Bajwa (SAPM on Finance), Mehmood Pasha (SAPM on Revenue), Secretary Finance and other senior officials were present in the meeting.

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Tabish Hashmi’s mysterious video about “Croron Ki Baat” is breaking the internet

Tabish Hashmi Leaked Video

Tabish Hashmi is a well-known comedian from Pakistan and the host of the super hit show named “Hasna Mana Hai“.

Due to some leaked video, his name kept trending on Twitter for the whole day.

This reading caught your attention which means you already know about Tabish Hashmi and his extraordinary hilarious nature.  But the recently leaked video that was noticed all over the Internet and kept trending on Twitter with the #TabishHashmi name sounds like he will get caught in some big controversy. Because despite a huge discussion, there’s no response from his side about the video.

But his fans are truly his followers who came out with different theories and perceptions about the video. Their prediction and guess look so legit that one has to believe, the video was about some secret discussions of a huge amount of money.

From hilarious memes to serious allegations, tweeps came with all the creativity and quoted that particular video in which he was saying something like,

“Bas yarr ab mujhy aur chahye, ab mein soch raha hun Laal k sath kaam krun ga.”

To which some unknown person in conversation with him replied,

“Itnay ameer ho, kia zarort hai”

After which Tabish Hashmi can be seen replying,

“Nahi bhai, aur milay ga tou krun ga. Croron ke baat hai na.”

The moment which made this video suspicious was when the guy making the video secretly asked Tabish Hashmi for a selfie. Without him knowing that he was being captured in a video.

And the attention-grabbing statement in a conversation with some unknown guy was Tabish Hashmi saying,

“Croron ke baat hai”

Which became the real target of tweeps quoting that video. And his fans seem curious and eagerly want to know more about the leaked video.

Twitter User Mehfooz Ali kept asking about the actual scene “aur ye scene kiya hai??”

Some think there is something other than “Croron ki baat” in his conversation.

Diva Pakistan has captioned “Team India explaining how They win matches:”

https://www.instagram.com/reel/Cki3l_1oTA8/?igshid=YmMyMTA2M2Y=

And here’s someone predicting that he might be leaving the show.

Someone completely ignored “Croron ki baat” and made a hilarious comment based on Tabish’s statement, which says,

“Mujhy Ab Laal Chahye”

It seems like people are not much interested to know the facts behind the video. But desperately want to know that CRORON Ke Scheme.

Famous meme page Saee, captioned “Tabish Bhai komedi chor kr tarbooz ka business karne jarahe hain”

https://www.instagram.com/reel/CkkoCJ0oSCL/?igshid=YmMyMTA2M2Y=

The incident is still being discussed on the Internet, and fans are waiting for Tabish Hashmi’s statement about this.

But he hasn’t disclosed anything yet. Let’s see what will be his response to this.

Muhammad Hafeez left Lahore Qalandars

Muhammad Hafeez left Lahore Qalandars
Credit: PSLT20

Former national cricket team captain Muhammad Hafeez bid farewell to Pakistan Super League (PSL) franchise Lahore Qalandars.

Muhammad Hafeez wrote in his message on the social networking site Twitter that he will always remember my happy memories associated with Lahore Qalandars, this is the end of my 4-year journey with Lahore Qalandars.

He thanked the famous franchise of PSL and said that my best wishes are with Lahore Qalandars.

Dove Pakistan all-set for a tech tangent with its first Digital Collectible

Dove Pakistan

KARACHI, November 4th, 2022: Dove, the leading global personal care brand, has worked for decades towards embracing real beauty and confidence for women around the world. Dove Pakistan is now stepping into the future by launching its first-ever digital collectible (Non-Fungible Token).

Through its range of shampoos and conditioners, Dove Pakistan has always focused on providing women with solutions to damaged hair. The Dove digital collectible campaign encourages consumers to start a journey of healing—not hiding—and see a part of their journey envisioned through art. The idea is simple, relatable, and future-ready.

The Dove digital collectible is a token that unlocks damage-free hair and turns the collectible artwork into a reality for consumers. To win the collectible, they must sign up; Dove will then select 10 lucky winners through a lucky draw. These lucky winners can show their digital collectible at a salon to get a free nourishing hair treatment and a  1-year supply of Dove shampoo. This is an innovative step to help women see and experience what it feels like to wear their hair worry-free and with confidence.

Digital art is opening up new avenues for consumers, allowing them to gain sole proprietorship of digital artwork. Conventionally, digital art enthusiasts require cryptocurrency or digital wallets to acquire digital artwork. However, Dove Pakistan has simplified the process by using a quicker, more user-friendly and engaging approach. With a simple, one-click sign-up https://tryunilever.com/pages/dove-nft, enthusiasts can be part of the lucky draw that will randomly choose ten lucky winners in December 2022. The digital collectible will be sent to the winners via email for them to collect.

Dove Pakistan all-set for a tech tangent with its first Digital Collectible

Adil Hussain, Unilever Director Marketing – Hair Care, spoke about the NFT collectible. He said, “As a marketing team, we’re in a constant loop of testing and learning with an objective to delight our consumers by providing them new, exciting, and relevant ways to interact with their favorite shampoo brand. The Dove digital collectible campaign that’s making use of NFTs to promote branded digital art, along with many other incentives, is just another example in that same journey. We’re excited to be one of the first brands in Pakistan to actively use NFTs in a digital campaign.”

Speaking on the initiative, and why celebrating real beauty and women’s confidence is central to the brand ethos, Humza Mahfooz and Sundus Altaf of Dove Pakistan’s Brand Team said, “Our digital collectibles are just a unique way to let our consumers know that Dove Shampoo’s unique formulation can help repair and nourish damaged hair and bring back confidence in every aspect of life, both real and virtual.”

Speaking on next-gen technologies and creating brands beyond marketing, Amanpreet Singh, Unilever Global Media Lead (Metaverse and Web3), said, “At Unilever, we are always trying to push the envelope of marketing and find meaningful ways to connect with our consumers through unmissable ideas using innovative technologies. The Dove Digital Collectible campaign is a step further in this endeavor, where we’re using NFTs to drive brand messaging and, in turn, reward our consumers with long-term utility. Beyond marketing, we see next-gen technologies like NFTs as a gateway to open new possibilities of consumer engagement and brand advocacy through limited edition packs, gamification, and loyalty programs built with blockchain-backed benefits.” 

“This campaign couldn’t have come together without the help of our partners,” Humza Mahfooz and Sundus Altaf added. Dove Pakistan’s creative partners, Team Reactivate, also expressed their excitement for the campaign by saying, “This journey into the world of NFTs is as exciting as it’s necessary. While the segment of NFT users is small, it’s one that’s growing. It’s important to keep pace with digital and technological advancements, pre-empt where our users will be, and find ways to create relevance and connect with them right where they are. As the world steps into the digital universe, Dove wants to be the first of its kind in Pakistan to initiate this journey hand-in-hand with the rest of the world.”

The Dove digital collectible is minted on Polygon, which has reached carbon neutrality by partnering with KlimaDAO, a decentralized collective of environmentalists, developers, and entrepreneurs.

WhatsApp Communities Introduced to Organize Groups in One Place

WhatsApp Communities

Photo Credit: TechCrunch

WhatsApp has been working on its beta version of WhatsApp Communities for a while now. The good news is that the new feature will be launched in the upcoming weeks. Whether you are an Android or an iPhone user, you will be able to access the new” Communities” feature.

Credit: Twitter

WhatsApp Communities will help you organize all your groups in one place so that you can manage group discussions for different topics conveniently. The newly rolled out feature was in the test phase from the beginning of this year and is about to be launched soon.

Photo Credits: GSMArena

Communities will transform the way you communicate in a group and is specifically made for corporates, schools, clubs, and other private groups. Let us suppose, you have multiple WhatsApp groups for you work, with communities, you will be able to organize them at one place in a way that you can easily switch between them.

Photo Credits: GSMArena

There will be only one main group for announcement of the important messages, however, the chatting will be restricted to the sub-groups only. This will help you stay away from unnecessary messages and make communication better.

Communities will have admin controls, announcement groups, support for sub-groups, video, and audio calls for 32 persons, larger file sharing, polls, and emoticons. The support groups can have as many as 1024 members with end-to-end encryption

The communities are very much similar to Facebook Groups as they both can have sub-groups, admin rights and file sharing. However, unlike Facebook, not everyone will be able to access the communities because the chatting groups are number-based and, there is a high probability you know the members in-person.

Additionally, your number will remain hidden and unlike Facebook, you will be able to join Communities only through an invite. Also, Facebook groups can be discovered easily by anyone, however, the Communities will remain hidden

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